Focus on your target audience
The goal of a good course is to not only educate but also to serve the needs of your target audience. Before you start writing and designing, it’s important that you know who they are and what they want from your course.
To get started, ask yourself the following questions:
Who is my target audience
What problems do they face? How can I help them solve those problems?
What does success look like for them (i.e., where will they be after taking my course)?
Create each course module with one specific goal in mind.
Focus on the learning outcome, not the content.
Have one clear goal for each module.
Design your module around that goal.
Make sure your goal is achievable within the time frame of a single session or two.
It’s important to keep these things in mind when you’re creating an online course and building modules:
Use a proven framework to create your course structure
There are several ways to outline your content and organize it in a way that makes sense. You can choose to do this yourself, or you could use one of the many frameworks available as a starting point.
If you’re looking for an inexpensive option, there are lots of free options available online. For example, Mind Mapping is a great way to start organizing your course content if you aren’t sure where to start or what direction it should go in. It’s also useful if you have already created some content but don’t know where else it would fit into your curriculum structure.
Other free options include:
Mind Meister (https://www.mindmeister.com/)
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Sell your course before you create it
If you're feeling overwhelmed by the idea of creating an online course, don't be!
Facebook ads can help you sell your course before you've even created it. You can create a Facebook ad and target people who are interested in learning from someone like you—people who have already demonstrated an interest in your subject matter. That way, when they see your ad and click through to purchase your course, they'll be familiar with the information presented there (plus, if you're offering it for free with no strings attached, there's no risk).
Hire a coach or enroll in a course development program to accelerate the process
If you're not ready to build an initial course yourself, hiring a coach can be extremely helpful. A coach will guide you through the steps and help ensure that the final product is as high quality as possible. They'll also save you time and stress by handling all of the details on your behalf.
A good coach will guide you based on their experience building courses that have been successful in the past; they'll also help answer questions about content strategy, formatting, sales funnels, marketing tactics, etc. You don't need to know everything—let them handle it!
You should look for someone who has experience working with people like you: someone who knows how to help others create online courses (or at least has worked with someone who has). Ideally, this person should also have experience creating products similar yours so they can offer insight into what has worked well for other business owners in similar fields.
Coaches come in many shapes and sizes: some charge hourly rates while others offer packages or retainers; some are generalists while others specialize in specific industries or topics such as copywriting or SEO strategies; some focus on teaching concepts while others provide hands-on assistance during every step of course development from conception through launch day (and beyond). Find one whose services mesh well with your needs!